PR Manager

Essential Job Functions

• Prospect new accounts
• Assist with the organization of promotions (F&B events, chef appearances, spa promotions, etc.)
• Attend weekly Marketing meetings
• Coordinate press FAMs and individual journalist's property visits and distribute media alerts to all necessary departments
• Provide opportunities to enhance our positive customer review and post testimonials to our website
• Execute daily/weekly/monthly and periodic blog communications on Twitter, Facebook, Linkedin, My Space, Wikipedia
• Understand how to embody the voice of client brands online, regularly engaging with their core consumers on digital platforms.
• Working with customer service teams to respond to and flag consumer issues as they arise.
• Overseeing regular metrics reporting and optimization based upon the results of the results of the metrics.
• Develop and manage relationships with influencers in traditional and social media arenas.
• Identify trends and engagement opportunities.
• Coordinate with internal client teams.
• Create or ensure completion of editorials.
• Other duties as requested by supervisor.

Essential Characteristics

• Minimum of 5 years in advertising and/or PR experience required.
• National Hotel Experience
• Creativity and Advanced Writing Ability: Creative thinking and strong writing/editing skills are required.
• Refined Communications Skills: Ideal candidates are customer-service minded and should be calm and clear communicators.
• Experience with traditional public relations strategies and tactics.
• Degree in public relations, marketing or journalism preferred.
• Detailed knowledge of the major channels in online marketing and PR.
• Follows St Julien’s Environmental Commitment and disposes of waste and recycling according to standards.